How much does the average Cyber Monday shopper spend?
Rachel Ellis
Published Jan 19, 2026
Londoners are expected to spend the most on the Black Friday and Cyber Monday sales in 2021, spending £468, 11% more than in 2020 and 25% more than in 2019. The next biggest total spenders are those in the Wales (£338), followed by Scotland (£292) and Yorkshire and the Humber (£224).
What do people buy the most on Cyber Monday?
The 10 most popular products our readers bought throughout Black Friday and Cyber Monday 2021
- Apple AirPods Pro. ...
- Revlon One-Step Hair Dryer and Volumizer. ...
- iRobot Roomba i6+ ...
- TCL 65-inch 6-Series 4K QLED Smart TV. ...
- Crest 3D White Professional Effects Whitestrips. ...
- Cuisinart Multiclad Pro Stainless Steel Cookware Set.
How much money are they projecting consumers will spend this year on Cyber Monday?
Consumers are projected to spend between $10.2 billion and $11.3 billion on Cyber Monday, making it the biggest online shopping day of 2021, according to new data from Adobe.
Do things get cheaper on Cyber Monday?
There's always plenty of deals on tech. But, if you're looking for clothing, toys, shoes or beauty, you should consider shopping on Cyber Monday as previous years have had better price reductions on the day. The latest research suggests Brits will spend £2.4million a minute today in a record shopping spree.
Is Cyber Monday still a thing?
Cyber Monday is actually now even bigger than Black Friday — retail sales on Cyber Monday in 2020 soared to a record high of $10.8 billion online.
31 related questions foundWill Cyber Monday Be Better Than Black Friday?
Cyber Monday is the best time to buy Android phones, kitchen items, shoes, beauty items, and potentially TVs, while Black Friday this year looks to be better for cameras, tablets, laptops, toys, appliances, and tools. If you shop in the right product categories, you can get the best deals on each day.
How much money spent on Cyber Monday 2021?
Based on Adobe Analytics, the data is the final online shopping figures for Cyber Monday and Cyber Week 2021. Overall consumers spent a total of $10.7B on Cyber Monday.
How much has Cyber Monday spent in 2020?
According to Adobe's estimates, U.S. consumers spent $10.7 billion this Cyber Monday, just down from $10.8 billion in 2020.
Why is Cyber Monday so popular?
Retailers resorted to significant discounting during the holiday season to induce consumer spending, and timed much of it to begin on Cyber Monday. The heightened importance of discounts raised overall consumer awareness of Cyber Monday, which I believe has spilled into subsequent years.
What year had the highest sales on Cyber Monday?
2010: This was the first year Cyber Monday spending hit $1 billion, according to comScore. 2011: CNBC declared that Black Friday and Cyber Monday had merged into one long shopping weekend.
Does Black Friday or Cyber Monday create more sales revenue?
Americans shelled out $8.9 billion on Black Friday deals and $10.7 billion on Cyber Monday specials, compared to $9 billion and $10.8 billion in 2020, according to Adobe Analytics. Consumer spending makes up about 70% of the U.S. economy, so some may interpret these results as a worrisome sign of things to come.
Was Cyber Monday a success 2021?
Cyber Monday online sales drop 1.4% from last year to $10.7 billion, falling for the first time ever. Consumers logged online Monday and spent $10.7 billion, marking a 1.4% decrease from year-ago levels, according to data from Adobe Analytics.
How much money does Cyber Monday make?
Cyber Monday again claimed the no. 1 spot among all Cyber 5 contenders and is the biggest online shopping day of the year to date, hitting $10.69 billion, according to Adobe data.
How many people shop online on Cyber Monday?
In 2019, over 189.6 million people shopped over the Thanksgiving Thursday to Cyber Monday shopping weekend. And out of those, 83.3 million people did their shopping online on Cyber Monday. In 2020, 174 million people shopped during the weekend, pushing Cyber Monday sales over $10.84 billion.
How are Cyber Monday sales?
Cyber Monday online sales in the U.S. were up 3% to $11.3 billion on Cyber Monday and ahead 4% to $62 billion from last Tuesday through yesterday, a period Salesforce calls Cyber Week.
How was Cyber Monday sales?
Americans spent a total of about $10.7 billion on Cyber Monday, down 1.4% from 2020 in the first yearly decline ever, according to the Adobe Digital Economy Index on Tuesday morning.
Is Cyber Monday a good time to buy a TV?
Cyber Monday TV deals are ideal for getting a quality television screen into your home on a reasonable budget. You'll find everything from OLED displays and super-bright Samsung screens to compact HD TVs on offer, and it means that almost everyone will be able to find a brilliant Cyber Monday TV deal for them.
How Long Does Cyber Monday last?
Cyber Monday is a marketing term referring to the first Monday after the Thanksgiving holiday in the United States. It's a 24-hour online shopping event that was originally created by businesses to encourage people to do their shopping online and is now often regarded as an extension of the Black Friday sales.
Will Cyber Monday deals be better on Amazon?
Some retailers only offer Cyber Monday savings, but Amazon is much more generous. The e-retailer generally offers an entire week dedicated to online savings! While Amazon does have particularly enticing sale items on Cyber Monday itself, the retailer likes to spread out the savings over Cyber Week.
Is Cyber Week a thing?
Even with dollars spread across the earlier holiday season, Cyber Week saw impressive growth year-over-year (YoY) across the board for all key metrics: gross merchandise volume (GMV), orders and average order value (AOV). BigCommerce merchants' Cyber Week sales increased +103% from 2019 to 2021.
What are the cyber 5 days?
The most concentrated shopping period of the holiday season, running from Thanksgiving through Cyber Monday, is officially in the books for 2021. Known as the “Cyber Five,” this short window typically generates nearly one-fifth of all ecommerce sales for November and December.
Does Shein do Cyber Monday?
SHEIN Black Friday Sale 2022
The SHEIN Cyber Monday Sale is the perfect chance for you to save big on your next clothing purchase as almost everything in the store will be marked down.
What comes after Cyber Monday?
Good bargains abound as an extension of Black Friday and Cyber Monday retail extravaganzas. Green Monday falls on the second Monday of December. Because of the large volume of online sales, Green Monday is also called Cyber Monday 2.