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What age group watches NASCAR?

Author

Noah Mitchell

Published Jan 17, 2026

AGE DISTRIBUTION

NASCAR fans are just as likely as the U.S. population to be 18-44 (98 index vs. U.S population).

What is the average age of NASCAR fans?

According to the source, the average age of NASCAR viewers in the 2016/17 regular season was 58.

What is NASCAR's target audience?

NASCAR has grown to become part of American sporting culture, although NASCAR fans tend to be predominantly male and viewership is made of a predominantly white audience. In 2016-2017, White viewers accounted for a 91 percent share of NASCAR's total viewers in the United States.

Does anybody watch NASCAR?

NASCAR viewership on television is down, but once you delve into the facts, its not as dire as some may have you believe. Admittedly, overnight ratings for every race this season have been down compared to last year. But the NASCAR television audience is still a tremendous asset to advertisers.

Where are most NASCAR fans from?

West Virginia is the so-called 'NASCAR state' with the most interest in the motorsport. Surprisingly, there are no active NASCAR tracks in the Mountain State, but that doesn't seem to dampen the locals' enthusiasm for the sport. North Carolina is close behind.

23 related questions found

Do African Americans watch NASCAR?

That survey builds on a study done in February 2021, which indicated that fans who said they became NASCAR fans in the past three years were 22% Hispanic, 19% Black and 9% Asian, which is half of all new fans in that survey.

What city is known for NASCAR?

Charlotte, North Carolina

It's not only home to the most-used NASCAR track but also home to the company of NASCAR itself.

Why isn't NASCAR popular anymore?

NASCAR made an absurd amount of money with their television contracts in the 2000s, but that ultimately cost them a sizable chunk of the audience when networks were forced to make it worth their while. The broadcasts really were over-saturated with ads enough to drive fans away.

Are NASCAR ratings down 2021?

Sunday's race at Auto Club is also down from the second race of the 2021 season. The Daytona Road Course averaged 4.750 million viewers during the event. Most notably, Sunday was an all-time low in viewership for the second race of a NASCAR season ever.

Is NASCAR more popular than NFL?

Here's NASCAR's biggest advantage over the rest of the sports world—the way the sport and its fans have embraced social media makes it the most fan-friendly of any professional sport in America. When Twitter released its lists of the top trending topics of 2012, NASCAR fell second to only one sport, the NFL.

What percentage of NASCAR drivers are white?

Drive For Diversity, NASCAR's Commitment To Race : Code Switch : NPR. Drive For Diversity, NASCAR's Commitment To Race : Code Switch NASCAR's fan base is about 60 percent male and 80 percent white.

What percentage of NASCAR fans are white?

According to the source, 91 percent of NASCAR fans in the United States in 2016-2017 were white.

Is NASCAR limiting attendance?

Despite COVID-19, there are no restrictions on how many people will be allowed to attend. If you are planning on going to the historic event, you will still be required to show proof of vaccination or a negative COVID test result before entry.

How many female NASCAR drivers are there?

At least 124 women have qualified for and started a race in one of NASCAR's touring series, including 16 in the NASCAR Cup Series. As of April 2021, Shawna Robinson, Hailie Deegan, Manami Kobayashi, and Gracie Trotter remain the only women to have won a race in one of NASCAR's touring series.

Is NASCAR losing attendance?

NASCAR racing's attendance has dwindled over the years, so much so that racetracks are tearing down grandstands in an effort the sport has termed “right-sizing.” NASCAR still won the ratings game, but Formula 1 did better than it has in recent years, with many thinking that the momentum from the event could help close ...

Who was the first NASCAR female driver?

Sara Christian

Sarah Christian was the first female NASCAR driver of all time. She competed in NASCAR's first race on June 19, 1949 at Charlotte Speedway. Though she competed in just seven races over the course of her career, she opened the door to racing for generations of women to come.

Are nascars ratings up?

According to Nielsen live-plus-same-day data, the first four certified NASCAR broadcasts of 2022 averaged 5.49 million viewers on Fox, and while that marks a 9% decline compared to the 6.04 million viewers who tuned in during the analogous stretch in 2019, it's a rounding error when viewed through the lens of the ...

Is NASCAR rigged?

Yes, NASCAR is known for supposedly rigging races with debris cautions but that is only to make entertaining finishes for the fans. Watching a champion driver pull away and win by multiple seconds is not entertaining.

How much has NASCAR attendance dropped?

In 2014 the average viewership for Cup Series races was 5.3 million. In 2019, that number had dropped to just 2.92 million. That is a decrease of nearly 50%, and in some races this kind of decline could be seen in the stands too.

Is NASCAR bigger than NFL?

In 2017, approximately 17,253,425 people attended NFL games, while 4,059,000 NASCAR fans showed up to live races. Over four times as many people went to football games over NASCAR races in America, and if the number of race fans keeps declining at its current rate, that difference will continue to get larger.

What happens to old NASCAR tires?

Once the tires come off the car, they are loaded onto a trailer at the racetrack and shipped to the NASCAR R&D Center in Concord, North Carolina. After they are inspected, they are then shipped to the Liberty Tire Recycling Center just down the road.

Who builds Toyota NASCAR engines?

Who Builds Toyota Nascar Engines? A primary vendor for Toyota Racing Development (TRD) in all three of NASCAR's national series — Monster Energy NASCAR Cup, Xfinity, and Camping World Truck — Triad engines provide power to all four Toyota entries.

Why are NASCAR's called stock cars?

Every NASCAR car has a few stock parts—hence the name stock car—but these are strictly cosmetic. A stock part is a part that is made in an assembly line by the manufacturer. The only stock parts are the hood, roof, trunk lid, and front grill. The rest of the car is custom made.

How fast can NASCAR cars go?

Without limitations, NASCAR vehicles can top speeds much higher than their official records allow for. NASCAR engines are built to produce maximum power outputs of around 800-900 horsepower and reach speeds of around 240 miles per hour.

What state produces the most NASCAR drivers?

That distinction goes to what's also the state with the most people within its borders as a whole: California. Yes, across all three NASCAR national series – the Sprint Cup, Xfinity and Camping World Truck series – the state out west is the best in the business right now, at a whopping 20 drivers.