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What happened to Nike Bauer?

Author

Rachel Ellis

Published Jan 10, 2026

(NYSE:NKE) today announced that it has reached a definitive agreement to sell its Bauer Hockey subsidiary to an investor group led by Kohlberg & Company and Canadian businessman W. Graeme Roustan for $200 million in cash. Nike expects the transaction to be completed before the end of its current fiscal year.

Why did Nike sell Bauer?

"It was a tough decision but one that was in the best interests of Nike and Bauer as we each look to maximize our respective growth opportunities," Nike CEO Mark Parker said in a statement. So basically, they weren't making enough money for the head-honchos behind the Swoosh.

Why did Nike leave hockey?

There were immediate setbacks. Retailers were returning an inordinate number of skates to Nike because they didn't fit comfortably. The company's top NHL endorsement agent, Detroit Red Wings high-octane star forward Sergei Fedorov, reportedly cut ties with Nike over similar concerns.

When did Nike Bauer stop?

(21 February, 2008) — NIKE, Inc. (NYSE:NKE) today announced that it has reached a definitive agreement to sell its Bauer Hockey subsidiary to an investor group led by Kohlberg & Company and Canadian businessman W.

Why is Kohls selling Eddie Bauer?

The addition of Eddie Bauer bolsters Kohl's strategic goal to drive the Active category from 20 percent to at least 30 percent of its business, which includes driving growth in the outdoor category. Kohl's customer insights indicate that shoppers continue to look to Kohl's for their active and outdoor needs.

19 related questions found

Did Eddie Bauer get bought out?

Authentic Brands Group, the brand management company, continued its buying streak on Friday when it announced the acquisition of outdoor apparel brand Eddie Bauer. ABG acquired the brand through SPARC Group, the joint venture retail management company formed by ABG and Simon Property Group.

Did the Dodgers get Trevor Bauer?

Bauer joined the Dodgers on a three-year, $102 million contract in February 2021, on the heels of winning the National League Cy Young Award during the COVID-19-shortened 2020 season. He spent the last 81 regular-season games on administrative leave, plus an additional 18 to begin the 2022 season.

Is Bauer only a hockey brand?

They are not all hockey brands that they are acquiring either. The company bought an undershirt company called Jock Plus that is known for its Kevlar armour shirts. It further expanded into the lacrosse market, buying Maverik Lacrosse.

Who did Nike sell Bauer to?

Sporting goods giant Nike Inc. is skating away from hockey, announcing Thursday the sale of Bauer Hockey to a group led by Canadian businessman W. Graeme Roustan and U.S. investment firm Kohlberg & Co. for $200 million US in cash.

Is Bauer and CCM the same company?

In 2017 alone, Bauer and Easton were bought out of the bankruptcy of their parent company, and CCM — which was founded in 1899 — was sold by adidas for $110 million, 13 years after current adidas subsidiary Reebok bought the Canadian company for nearly $400 million.

Where is Bauer manufactured?

For NHL customers, Bauer, a division of Performance Sports Group Ltd., keeps production in Quebec to ensure quality control and rapid turnaround.

Does Bauer own Easton?

Bauer's parent company has issued a press release announcing that they have acquired Easton Hockey. Per a release from Performance Sports Group (Bauer), the company has formally acquired the Easton Hockey business from Easton Hockey Holdings, Inc.

Why was Trevor Bauer suspended for 2 seasons?

Trevor Bauer suspended for two seasons for violating MLB's sex assault, domestic violence policies. Major League Baseball suspended Dodger pitcher Trevor Bauer for two seasons for what it deemed to be violations of the league's sex assault and domestic violence policies.

Can Bauer play while appealing?

Bauer will not be eligible to play for the Los Angeles Dodgers while going through the appeal process. MLB began their investigation last season when a San Diego woman brought forth sexual assault charges.

What did Trevor Bauer do to be suspended reddit?

Bauer's lengthy suspension comes after a San Diego woman, whom the pitcher had met through social media, alleged Bauer beat and sexually abused her last year.

What company owns Sparc?

SPARC Group. and accessories in key markets worldwide for iconic brands including Aéropostale, Brooks Brothers, Eddie Bauer, Forever 21, Lucky Brand, Nautica and Reebok. and are dedicated to exceeding expectations across every touchpoint in the customer journey.

When did Eddie Bauer go out of business?

Eddie Bauer was acquired out of bankruptcy in 2009 by Golden Gate Capital. In 2018, Golden Gate established PSEB, which was composed of Eddie Bauer and Pacific Sunwear, which it also bought out of bankruptcy.

Who is buying Eddie Bauer?

Authentic and SPARC Group LLC are acquiring Eddie Bauer, including its 300 stores and e-commerce business, from a unit of Golden Gate Capital, according to a Friday statement. SPARC is a joint venture between Authentic and Simon Property Group.

Who is Nike owned by?

4 The co-founder of Nike, Phil Knight, and his son Travis Knight, along with the holding companies and trusts they control, own more than 97% of outstanding Class A shares. 5 This allows the Knight family to exercise effective control of Nike even though it is a publicly traded business.

Are Bauer Hockey sticks made in China?

Bauer Hockey makes its custom hockey sticks at a factory in central China, the part of the world that's the epicentre of the outbreak.

What's the most popular stick in the NHL?

The Top 10 Hockey Sticks of 2020

  • #1 Pro Blackout (Extra Lite)
  • #2 Bauer Nexus 2N Pro.
  • #3 CCM Jetspeed FT2.
  • #4 Bauer Vapor Fly-Lite.
  • #5 Pro Blackout.
  • #6 CCM Ribcor Trigger 4.
  • #7 CCM Super Tacks AS2 Pro.
  • #8 True AX9.