Why are PSG kits in Chinese?
Sarah Smith
Published Jan 21, 2026
We've been told that the reason for the change is the unusual kick-off time, which means a larger audience from China will tune in. PSG players will wear shirts with their names written in Chinese characters in today's game against Nice (1 PM), as shared by @lasource75006.
Why are PSG jerseys in Chinese?
A section of one of the stands in PSG's stadium in Paris has been covered with a huge banner of a tiger to mark China's Spring Festival celebrations. The nine-time French champions, also changed the squad's shirt names to Mandarin for Sunday's game.
Why does PSG have Chinese names?
Paris Saint-Germain played their Ligue 1 clash against Strasbourg at Parc des Princes with the player names on the famous navy shirts in Chinese. The Parisian club paid their homage to the Chinese New Year which commenced on February and this year will cerebrate the year of the dog.
What country are PSG kits made in?
Football meets basketball with the new Jordan Brand home jersey for French Ligue 1 powerhouses Paris Saint-Germain, which was released on Friday, May 14.
Why are football teams wearing jerseys with Chinese names on their back?
Shirts will be emblazoned with the players' names in Chinese writing this evening. This is to celebrate Chinese New Year with the current celebrations marking the Year of the Pig. Barcelona released a video on Monday featuring some of their top stars getting involved in the festivities.
43 related questions foundWhy are barcelonas names in Chinese?
Barcelona player names was strangely written in Chinese during the game against Atletico Madrid on Sunday as a gesture to celebrate Chinese New Year. Barcelona have been recognized as the most supported football team in China.
Who manufactures PSG jersey?
Kit manufacturer
German sportswear brand Adidas became the kit supplier in 1986 and the partnership lasted until 1989. The Parisian club signed with American sportswear brand Nike ahead of the 1989–90 season. In December 2013, Nike announced the renewal of its deal with PSG until the end of the 2021–22 campaign.
Who designed the PSG kit?
This was designed by club president Daniel Hechter in the 1970s - but isn't included on the home top for the French giants this season. PSG have a deal with Nike's Jordan brand, with the brand this season being tasked with the home kit for the first time ever.
Who makes St Germain kit?
Paris Saint-Germain have revealed the latest offering from their collaboration with Nike's Jordan brand by unveiling a new fourth kit which will be worn by Lionel Messi, Kylian Mbappe, Neymar & Co. for the 2021-22 season.
Who sponsors PSG kit?
In June 2019, PSG signed their 'biggest sponsorship' deal in history as they extended their partnership with Nike in a thirteen-year agreement reportedly worth in excess of €80 million per year, meaning by 2032 Nike will have supplied PSG kits for 43 years.
Is PSG Nike or Jordan?
PSG has unveiled its new home jersey for the 2021-22 season, which will feature Jordan Brand's logo in place of the Nike Swoosh for the very first time. Previously, PSG had only used the Jumpman on its third jerseys and not its main home or away kits.
What does PSG mean in clothing?
Brand PSG: How Paris Saint-Germain Aim to Become the World's Trendiest Club.
Why does PSG wear Jordan?
Better known as PSG, the world-class outfit broke away from solely using Nike and became the first team to be sponsored by Jordan Brand too. The deal was lucrative for both PSG and Jordan. Paris is at the heart of the fashion world whilst also having one of the best football teams.
What colour is PSG away kit?
The Nike Paris Saint-Germain 2021-22 away football shirt introduces a fresh and bold look for the club. Predominantly white, the PSG 21-22 away jersey features an asymmetric stripe design in black and pink ("Arctic Punch") on the front, inspired by the classic 'Hechter' stripe usually found on the home kit.
Is PSG owned by Qatar?
Qatar Sports Investments – or QSi – bought Paris Saint-Germain in 2011. QSi is subsidiary of Qatar Investment Authority (QIA) – and that's the state-run sovereign-wealth fund in Qatar.
Why are Barcelona shirts in Chinese?
For the first time ever, Barcelona's unique shirts feature each player's name written Chinese characters underneath their regular names in order to honour Chinese New Year which starts this week.
What are PSG fans called?
Paris Saint-Germain is the most popular football club in France with 22% of fans identifying as Parisians.
Why is Jordan logo on PSG jersey?
The brand has reached a multiyear agreement with Paris Saint-Germain (PSG) for the Jumpman logo to appear on a pair of the French club's kits. Jordan has also announced an apparel and footwear collection with PSG, the first line with a soccer team in brand history, which releases on Sept.
Does MJ own part of PSG?
Michael Jordan has made $7 million from Lionel Messi's transfer to PSG, according to an Argentine sports network. The NBA legend gets a 5% share of PSG's jersey sales, which are sold under the Air Jordan Nike sub-brand. A PSG home jersey with Messi's name and number on the back retails for $162.
Is Jordan sponsoring PSG?
Jordan Brand and Paris Saint-Germain Bring the Jumpman Home
Marking the fourth year of Jordan Brand and Paris Saint-Germain's partnership, the 2021-22 home kit will feature the Jumpman logo for the first time.